Search Engine Optimisation (SEO)
Effective search engine optimisation is the best way to get free traffic to your website. Esta Media provides wide ranging SEO services including full audits of the internal workings of your website, its structure, code and copy; keyword ranking analysis selection and link building strategies. We ensure search engines can find your website and understand what you offer so they can work 24/7 on your behalf.
If search engines know your website exists and understand what you offer they will work 24/7 to send traffic to your website. They do this by looking at how your website has been set up, the content and the keywords you use.
At Esta Media we understand the factors search engines take into consideration to decide where to rank your website in the search engine results pages. There’s no point trying to trick the search engines, they’re far too smart, so we offer organic search services based on sound principles proven to deliver results.
We offer a number of search engine optimisation services:
SEO Audit
This SEO review looks at the internal workings of your website and makes recommendations on how best to structure, code and write the copy to ensure better search engine rankings.
Keyword Ranking Analysis and selection
Knowing what your customers are searching for and knowing which keywords and phrases they are using will help you rank more highly on search engines. But if you want to appear near the top of the search engine rankings then a keywords ranking analysis is one of the best places to start. Esta Media consider both traffic and competitiveness in your keyword searches and produce a list of the best keyword phrases for your web site, in order of effectiveness..
Link Building Strategy
Search engines assess how trustworthy your website is by looking at the number of other websites linking to it – and their relevance to your website and status within your industry. Each link is like a vote for your website in the search engine popularity contest. Knowing where to find these links and then actually getting them is a time consuming job. We can help by finding and recommending link partners, directories and forums that are tailored specifically to your business.




